If you have been to a retail store, why do you end up buying more than you need? That's because they provide you with an amazing shopping experience by using some business strategy. This course will help you understand the strategies you can follow if you plan to start your own retail business or e-commerce brand in the future. The word ‘Retailing’ is derived from the French verb ‘retailer’, which means, "to cut a piece off." From a marketer's point of view, retailing is defined as a set of marketing activities that are designed to provide satisfaction to the end consumer. In India, we have retail professionals who get stuck up at the store manager level or the same way store supervisors do. Sometimes area managers also in retail are not able to grow. Also, retailers without retail science knowledge take a longer time to grow many a time not able to grow business at all. So, this course is going to be very beneficial for all the audiences. By the end of this course, you’ll be able to grow at the next level faster and can crack interviews faster, will surely have a deep understanding to take corrective actions, increase in sales and profits of retail business, can even start your own retail store & chain and, build sales right from day one.