Job Title - GROWTH MARKETING MANAGER
Years of Experience - 5 - 8 YEARS
Location - Sector 16, Noida
Profile Overview: Growth Marketing managers often plan and oversee many different activities including go-to-market launches, advertising, email campaigns, events, and social media. You will also build marketing programs and campaigns, collaborate cross-functionally, and report on marketing metrics.
Qualifications and Requirements:
- Bachelor's degree in marketing, business administration, or a related field (Master's degree preferred).
- Proven experience in marketing management, with a track record of successful campaign execution and results.
- Strong leadership and interpersonal skills, with the ability to motivate and inspire cross-functional teams.
- Excellent communication skills, both written and verbal, with a keen eye for detail.
- Analytical mindset with proficiency in data analysis and reporting tools.
- Familiarity with marketing automation platforms, CRM systems, and digital marketing tools.
- Creative thinking and problem-solving abilities, with a passion for innovation and driving business growth.
Roles & Responsibilities:
- Develop and Execute Marketing Strategies: Lead the development of comprehensive marketing strategies that align with the company's goals and objectives. Create and oversee the execution of marketing plans, including digital marketing, advertising, and content marketing.
- Brand Management: Oversee brand development and maintenance to ensure consistency across all marketing channels. Manage brand guidelines and ensure they are adhered to in all marketing materials.
- Digital Marketing: Develop and execute digital marketing campaigns, including SEO, SEM, email marketing, and social media advertising. Monitor and analyze the performance of digital marketing initiatives and adjust strategies as needed.
- Content Creation: Collaborate with the content team to develop engaging and relevant content for various marketing channels, including blogs, social media, and email.
- Market Research and Analysis: Conduct market research to identify trends, competitive landscape, and customer preferences. Analyze marketing metrics and KPIs to evaluate the effectiveness of campaigns and make data-driven decisions.
- Budget Management: Manage the marketing budget effectively, allocating resources to maximize ROI.
- Product Marketing : Develop & execute comprehensive product marketing strategies that align with business objectives and target audience needs